Our philosophy around affiliate programs is that the recommendations will flow naturally in the way you deliver your advice and service. Let’s run through a scenario to illustrate. You’re a business consultant of some type and you’re been called in to give recommendations on the systems for a 10-person professional services business. They want to overhaul their systems, redo their website and ensure they have great tools to boost their efficiency. Their shopping list is: New website Business email / help desk Forms for their website and surveys to send to clients Invoicing Bookkeeping services A CRM for client records Email marketing software for their marketing & management team Simple design software for them to create graphics quickly Scheduling software that connects to their website Let’s now look at the products you might recommend and the affiliate payments you would earn in the first year: New website. Squarespace affiliate program = $US200 Business email / help desk. Help Scout refer-a-friend program = $US50 Forms for their website and surveys to send to clients. Typeform affiliate program = $US142pa Invoicing. Freshbooks affiliate program = $US60 Bookkeeping services. Bench affiliate program = $US300 A CRM for client records. Pipedrive affiliate program for sales and service tracking = $US1,976 Email marketing software for their marketing & management team. Convertkit affiliate program = $US357 Simple design software for them to create graphics quickly. Canva Pro affiliate program = $US36 Scheduling software that connects to their website. Acuity Scheduling affiliate program = $US300 Total earned for the bundle = $US3,421 for the year. It is rare that a business would want to make all these changes at the same time but it might be part of your process to charge a monthly retainer to deliver a digital transformation for a company like this. In that way, you could stage the rollout of the software to ensure better user adoption. These ongoing affiliate payments could also be used to offset some of our consulting costs. One side note – integration of software is a huge factor when recommending software. Some businesses will want their invoicing stand-alone whilst others will want their project management software to create jobs, invoices and process payments. Some consultants like to narrow their target audience and recommend a tightly-integrated stack of software that plays nicely together – find the approach that best suits your style of working and your clients.